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DIGITAL ANGEL CORPORATION SIGNS NEW MULTI-YEAR AGREEMENT WITH
SCHERING-PLOUGH
Company Expects Significant Increases in Microchip
Sales to Schering-Plough
SO. ST. PAUL, MN – February 20, 2007 – Digital Angel Corporation
(AMEX: DOC – News) has signed a multi-year exclusive distribution
agreement with Schering-Plough Home Again LLC (NYSE: SGP – News), a wholly
owned subsidiary of Schering-Plough Corporation, to provide electronic
identification microchips and scanners as part of the HomeAgain™ Proactive
Pet Recovery Network, Digital Angel announced today. Schering Plough’s new
network, which markets the complete Digital Angel electronic pet
identification system under the brand name HomeAgain™, is the nation’s
first comprehensive system to assist in the search for lost
pets.
“The need to identify and track companion animals is profound
particularly after a major event such as Hurricane Katrina,” said Kevin
McGrath, CEO and President of Digital Angel. “One in three pets becomes
lost during his or her lifetime and without proper identification 90
percent never return home. This indicates a significant need for a
microchip-based proactive recovery service. This renewed partnership with
Schering-Plough, using our patented radio frequency identification (RFID)
implantable microchips, will help us continue to serve pet owners and the
expanding pet health product market in the United States.”
The new
agreement with Schering-Plough replaces a contract signed in 2004. The
agreement is necessitated by significant and positive changes in the
Schering-Plough business model for the HomeAgain system. Currently, more
than 100 million pets in the United States are not micro-chipped or
enrolled in a recovery service.
McGrath commented, "We anticipate
a significant increase in the number of pets micro-chipped as
Schering-Plough launches its new HomeAgain business model. Through May
2007, Schering-Plough has already committed to purchase more microchips
than it purchased in all of 2006. We believe 2007 microchip unit sales to
Schering-Plough will be significantly above last year’s
sales.”
Digital Angel has been a pioneer in pet identification. The
company has developed and manufactured a series of RFID products for pets
including microchips, readers and non-surgical injection systems for 15
years.
Schering-Plough launched the new HomeAgain network in
January. The advanced pet-tracking system begins with an implantable
microchip, a safe and permanent form of identification. When a registered
pet is found and scanned, the pet can be traced back to his or her owner
through the national database. Additionally, within minutes of a missing
pet report being filed with a 24-hour, seven day-a-week emergency call
center, dispatchers notify area shelters and veterinary clinics and share
information such as the pet's description and a photo. More than 4 million
pets in the United States have been implanted with a HomeAgain microchip,
resulting in more than 300,000 successful recoveries.
Digital
Angel is a leader in implantable RFID microchips for livestock, equine,
fish and pets. The advanced technology company also manufactures aircraft
and personal locator tracking beacons for many of the world’s top military
forces.
About Digital Angel Corporation Digital
Angel Corporation (http://www.digitalangelcorp.com/)
develops and deploys sensor and communications technologies that enable
rapid and accurate identification, location tracking, and condition
monitoring of high-value assets. Applications for the Company’s products
include identification and monitoring of humans, pets, fish, poultry and
livestock through its patented implantable microchips; location tracking
and message monitoring of vehicles and aircraft in remote locations
through systems that integrate GPS and geosynchronous satellite
communications; and monitoring of asset conditions such as temperature and
movement, through advanced miniature sensors. Digital Angel Corporation is
majority-owned by Applied Digital Inc. (Nasdaq:ADSX).
The statements in this press release that are not strictly
historical, are "forward-looking" statements within the meaning of Section
27A of the Securities Act of 1933 and Section 21E of the Securities
Exchange Act of 1934 and are intended to be covered by the safe harbors
created by these sections. The forward-looking statements are subject to
risks and uncertainties and the actual results that the Company achieves
may differ materially from these forward-looking statements due to such
risks and uncertainties, including, but not limited to, that Applied
Digital Inc. owns 55.4% of the Company’s common stock, that new accounting
pronouncements regarding expensing of share based compensation may impact
the Company’s future results of operations, the Company may continue to
incur net losses, infringement by third parties on the Company’s
intellectual property or development of substantially equivalent
proprietary technology by the Company’s competitors could negatively
impact the Company’s business, domestic and foreign government regulation
and other factors could impair the Company’s ability to develop and sell
its products in certain markets, the Company relies on sales to government
contractors for its animal identification and search and rescue beacon
products, and any decline in the demand by these customers for such
products could negatively affect the Company’s business, the Company
depends on a single production arrangement for its patented
syringe-injectable microchips, and the loss of or any significant
reduction in the production could have an adverse effect on the Company’s
business, technological change could cause the Company’s products to
become obsolete, the loss of one of the Company’s principal customers
could negatively impact the Company’s net revenue, the Company’s earnings
will decline if the Company writes off goodwill and other intangible
assets, options and warrants outstanding and available for issuance may
adversely affect the market price of the Company’s common stock, currency
exchange rate fluctuations could have an adverse effect on the Company’s
sales and financial results, the Company depends on a small team of senior
management. A detailed statement of risks and uncertainties is contained
in the Company’s reports to the Securities and Exchange Commission,
including in particular the Company’s Form 10-K for the fiscal year ended
December 31, 2005. Investors and stockholders are urged to read this
document carefully. The Company can offer no assurances that any
projections, assumptions or forecasts made or discussed in this release
will be met, and investors should understand the risks of investing solely
due to such projections. The Company undertakes no obligation to revise
any forward-looking statements in order to reflect events or circumstances
that may arise after the date of this press release.
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